I have no idea how I ended up in the fashion industry. Growing up with two older brothers and getting all their hand me downs had me looking more like the third little brother. The Dorothy Hamill haircut didn’t help…I went to an all girls boarding school for high school where the cool thing to do was horseback riding and downhill skiing (we were so lucky). The occasional dance with one of the nearby boys schools was a painful process of “what to wear” that took the entire day to get ready! I was NOT the fashion consultant among my friends - that was left to Madonna! The 80's was quite a time for fashion!Fast forward when I graduated from University with a fine arts and sociology degree, I sort of fell into this entrepreneurial thing by chance, not by design. I like to call myself the "accidental entrepreneur."I often feel like an imposter in the fashion industry, telling people how to dress, when I struggle with it myself all the time. Snapdragon is a place of comfort clothing that looks good on all different body types. Easy dresses, tops and pants that can go from work to dinners out in a flash.Following fashion trends isn’t really what we’re all about.That said, you will see lots of green in the store this season😘
Namaste,
xx Pam
Quality first
We started making the products we wanted to see in the world and we did this with an uncompromising approach to sustainability.
Humble beginnings
Our story begins in a small shop with a small team. With nothing but passion and a dream our brand was born.